Perihelion Design Business Philosophy
Why we started this business--
The world has changed.
The internet makes it possible to run a business with almost none of the
constraints or headaches common to businesses of the past.
We can, for example, have a new idea or get one from a customer; research the idea and locate part's sources and technology on the internet; design the part including printed circuit boards on the computer; order the PCB on the internet and get them in 72 hours; order the parts and get them overnight; assemble the prototypes and test
them; do all the paperwork (yes, it is still necessary but much of it is
easier); test the parts and even enlist customers to help with the testing!
So far our typical development time is measured in weeks. Our costs are quite low.
Modifications to our basic designs are easy, quick, and inexpensive.
Advertising? Is there any media more cost effective than the internet?
No ads in paper publications, ever.
Employees? Temporary; hired only for special projects.
Secretary? Iíll probably never get big enough for one.
Scientists and Engineers? Theyíre online too.
ISO9001? TQMs? Not in this lifetime.
Publications and catalogs: Online totally.
Our market? The entire planet!
You can call, write, email, courier, or send a personal messenger.
We accept any type of remuneration or even negotiated barter. We ship anywhere, and for small stuff or big orders, the shipping is usually free.
Overpaid executives with MBAs? Not here Bubela.
Endless business meetings?--not even one.
This is a new business venture for us and we would appreciate any
suggestions you have. Our chief goal is to establish a reputation for
reliable, cost-effective designs in the EA field and to supply our
customers with wonderful devices. Although Visa and MasterCard prescribe no more than 90- day warranties to limit their liability, I still expect to satisfy our customers.
- Every gram counts. Be careful when
adding things to your own airplane.
- Do not fall prey to "Cascading
Requirements", that is when you add something, then you need more airplane to
carry it, and more fuel to carry the airplane, and more structure to carry the fuel, etc. Soon flying is no fun.
- Pay more for less--in aviation small-and-light things are worth more than big-and-heavy ones. A lot more.
- Streamline everything. Cracks and gaps and pitot tubes and antennas and brackets and lamps covers and inlets. Make it all smooth. Each payoff may be
small, but it all adds up!
- Use new technologies, there is so much
good new stuff in the world. Much of the stuff in aviation
was developed in the 1930ís. It's time to update!
- Dump the relays and use Solid State Relays
- Dump the incandescents and use LEDs.
- No person is a good judge of their own work. Seek teachers.